ABOUT CORE

We help businesses, talent, and athletes navigate their respective industries with confidence, ensuring clients are positioned to win within and beyond the spotlight.

Strategic Business-Focused

We don’t just provide legal services — we deliver strategic business counsel. Our firm advises clients with a forward-thinking approach that protects revenue, strengthens brand value, and positions them for long-term growth. Every contract, negotiation, and filing is handled with your bigger vision in mind.

Skilled Negotiation

From complex business agreements to trademark filings and talent contracts, we negotiate on behalf of your brand with precision, strength, and discretion. Our focus is simple: protect your interests, maximize opportunity, and safeguard the reputation you’ve worked hard to build.

Attentive Client Service

Legal guidance should feel empowering, not overwhelming. We provide thoughtful counsel, timely communication, and strategic advice delivered in clear, straightforward language — so you can make confident, informed decisions.

Principal Attorney

Caleb R. Ortega is a business and employment attorney and NIL agent based in Austin, Texas. He earned a degree in Business Management from Mays Business School at Texas A&M University before serving four years as an officer in the Marine Corps. After his military service, Caleb received his Juris Doctor from South Texas College of Law Houston where he was a part of the school’s Trademark Clinic, President of the Sports & Entertainment Law Society, and Editor in Chief of the school’s International Business  Law Journal, CURRENTS.

Today, Caleb represents entrepreneurs, brands, and talent in business and employment litigation, contract drafting and negotiation, risk management strategy, trademark compliance, and sports law matters. His background in leadership and high-stakes decision-making shapes a practice built on preparation, clarity, and results. Clients value his direct communication style, strategic thinking, and disciplined approach to protecting what they have built—positioning them for sustainable growth.

MEET CALEB